Kerala’s own high-spec Coconics laptops win markets, minds

Over the past five years, Ramesh Krishnan has been working in a marketing firm in Bangalore. A middle-income earner, he shared bed space with complete strangers, walked long to office and even limited meals to only twice a day to pay up his education loan. But last year, as deadly Covid-19 ground the world to a halt, Ramesh was in danger of upsetting all his plans. Like millions of people around the world, he was forced to work from home (WFH) besides taking a huge pay cut. While WFH gave him a rare opportunity to reunite with his family, it posed an unprecedented challenge - to buy a high spec laptop that could cost him nearly a month’s salary.

For the first time since he joined the company, Ramesh feared that he would lose his hard-earned job for want of a personal laptop to work or default on his EMI payment if he was going to buy one. But that as until he saw Coconics, a laptop brand manufactured by Government of Kerala in association with Keltron, Kerala State Development Corporation and few private technology companies.

Kerala has been making inroads into the technology world by manufacturing high-spec personal laptops and selling them at affordable prices. This is the first time a state is manufacturing a laptop in association with private firms in the country. In June 2020, the two models of Coconics - Enabler C1314 and Enabler C1314W - were put on sale on e-commerce platforms with affordable price ranges.

Ramesh managed to buy Enabler C1314, a competitively priced laptop loaded with features and saved his job and his hard-earned money that he would otherwise have laid out for other pricey laptop variants. Like Ramesh many have found Coconics laptops a competitively-priced, high performing laptop to ease their work, study and life. Coconics has two laptop series - Enabler and Xtreme - with 16 models coming under them, each boasting different features for varied users.

Comments

Thanks to LDF Govt, Kerala is a Gawking-Wage free state

The past five years saw the Kerala Government showcase the courage to act on sensitive issues that led to frequent conflicts in the state. The ban on Nooku Kooli or 'gawking wage' has been one such measure that came as a jolt to trade unions who charged hirers for just looking while others worked. Making this obsolete gawking wage practice unlawful, the government made the all-important step to transform Kerala as an investment-friendly destination Nokku Kooli, which literally translates into 'gawking wage or fees', is a localised term used to refer to the money extortion done by organised labour unions in the state. Under this unwritten law, wages have to be paid to trade union workers for loading and unloading works carried out by other workers or by machines. This practice has received criticism from all quarters for its futility and senselessness, and was considered a product of militant trade unionism that often led to constant fights between workers and busines...

Under this govt, owning a house no longer a dream

Owning a house is not an easy feat. For many, it takes a lifetime of savings to build one while for others, banks can help out with home loans. In any case, the bulk of people’s wages goes into constructing a house. But, what about those whose dreams of owning a house are beyond their financial capabilities? That is where governments can chip in with financial assistance, and that is exactly what the Kerala government has done through its LIFE Mission programme. The kind gesture from the state brought back smiles to the faces of people who once thought building a house was beyond their reach. The state has, so far, constructed 2.51 lakh houses for its citizens who did not have any fixed abode for long. Those who meet the eligibility for the government assistance can avail the service by applying online. Under the programme, the applicant will receive Rs 4 lakh for a house, to which the Centre makes a contribution of Rs 72,000 in Pradhan Mantri Awas Yojana (PMAY) rural and Rs 1.5...

Welfare pension brings a whiff of life to the elderly

As people hit old age, those employed in the public sector can retire and live off the pensions and other benefits doled out by the government. Those posted in the private firms, on the other hand, could save enough and secure life post-retirement. But what about the other at-risk group, the non-earning elderly people who depend on others for money? The State Government assists them with welfare pensions. The government has implemented the pension scheme to help senior citizens without any source of income to be independent for their primary needs. As per the records, more than 46 lakh people receive social security pensions from the State Government, while another 6.5 lakh people draw the welfare fund board pensions. In the past four years of the current administration, a total of 29,770 people were included in the beneficiary list for pensions. The government also scrutinized the list and weeded out the people who are ineligible to get the benefits. Much to the...

Kerala Forward

Search This Blog